Sharp and Hololive’s Sakura Miko turned a “waterless humidifier” mishap into a humorous collaboration, creating a chatty humidifying air purifier featuring Miko’s voice, exclusive artwork, and fan-centric features.
The Hilarious Saga of Sakura Miko and Sharp: From "Waterless Humidifier" Mishap to a Unique Collaboration
In one of the most charmingly chaotic crossovers between the tech world and the VTuber universe, Sharp Corporation and Hololive’s Sakura Miko have turned an unforgettable blunder into a collaborative masterpiece. On January 23, Sharp’s official X (formerly Twitter) account announced that their representative personally visited Cover Corporation—the company behind Hololive—to offer an apology and unveil an exciting new product: a collaborative humidifying air purifier featuring Sakura Miko herself.
The "Waterless Humidifier" Incident
Let’s rewind to where it all began. Back in 2021, Sakura Miko, one of Hololive’s most popular VTubers, made waves (pun intended) during a live stream when she used a Sharp air purifier with a humidifier feature—without actually adding water to the tank. Complaining about the dry air despite activating the humidifier, viewers jokingly asked, "Did you forget to put water in it?" What followed was a moment of live-streaming gold: after some clunky noises and on-air troubleshooting, Miko hilariously confirmed that, yes, she had forgotten to add water.
This incident quickly became a viral moment, with fans and even Sharp’s official account chiming in. The company’s cheeky responses solidified their position as good sports about the whole ordeal.
From Apologies to Collaboration
Fast-forward to last year, when Sharp teased a collaboration with Miko during her solo concert. Fans were ecstatic, but few could have predicted how this humorous mishap would evolve into a full-fledged product. Sharp’s representative attended the concert, further cementing the connection between the tech giant and the VTuber star.
Although Sharp jokingly claimed they were working on a "waterless humidifier" powered by magic, reality prevailed. The result? A feature-packed “humidifying air purifier” that does, in fact, require water. In keeping with the spirit of the original incident, Sharp embraced the humor by crafting an over-the-top "apology" for Miko and her fans. The company’s representative personally met with Cover Corporation’s CEO, Tanigo Motoaki, in what was clearly a lighthearted and fun-filled exchange.
The Product: A Chatty Humidifying Air Purifier
Sharp and Miko’s collaborative creation is no ordinary appliance. Dubbed the "Humidifying Air Purifier Customization Service: Sakura Miko Edition," the product is based on Sharp’s top-tier KI-TX75-W model. It features:
- Plasmacluster NEXT Technology: Sharp’s most advanced air purification system.
- 3.2L Water Tank: A nod to the "waterless" origins of the collaboration.
- Sakura Miko’s Voice Lines: Over 100 pre-recorded lines, ensuring the purifier is as talkative as Miko herself. It even reacts amusingly if the tank runs dry, adding an extra layer of entertainment for fans.
- Exclusive Artwork: Custom illustrations by popular artist Ordan.
At a price of ¥121,000 (tax included), the product combines functionality with fandom, making it a must-have for Miko’s loyal followers, known as the "35P" (pronounced "Mi-Ko-Pi").
Reactions from Hololive and Fans
As expected, Hololive talents and fans alike have been buzzing with excitement. The collaboration is being celebrated as a perfect example of how VTubers and brands can create something both meaningful and fun. Many Hololive members have commented on the product’s unique features, further fueling the hype.
A Testament to VTuber Culture
This collaboration highlights the increasingly prominent role VTubers play in global pop culture. It’s a perfect marriage of humor, creativity, and community engagement, showing how even a simple mistake can blossom into something extraordinary. With the Sakura Miko Edition humidifier, Sharp and Hololive have set a new standard for fan-oriented products—and they’ve done it with a smile.
Whether you’re a tech enthusiast, a VTuber fan, or just someone who appreciates a good laugh, this product is a testament to the unique magic that happens when two worlds collide. And who knows? Maybe one day, Sharp will crack the code for a truly waterless humidifier…with Miko cheering them on all the way.